Viacom18’s Voot releases its first kids-oriented subscription offering Voot Kids. To develop its content library, it has banded together with any semblance of Nickelodeon, Oxford University Press, WarnerMedia, Green Gold, BBC’s CBeebies, TV Asahi, Sony Music, Hasbro, Mattel, and Lego among others.
Introduced to Android and iOS, Voot Kids costs Rs. 99 every month following a 7-day free preliminary, or Rs. 799 every year following the 30 days of free trial. Viacom18 said that Voot Kids in its declaration, has been certified by Early Childhood Association (ECA).
Saugato Bhowmik, Voot Kids business head said, “Voot Kids caters to needs of discerning Indian parents who seek meaningful screen-time that aids in holistic development of the child’s mental, emotional and social faculties. The app has the largest and most versatile offerings in the space of toon videos, e-books, audio stories, and fun quizzes that provides children with a parent-controlled, safe and entertaining content destination.”
Moreover, its curated ad free content library, which includes multiple-choice questions covering audio books from Karadi Tales and Jataka Tales, five skill-set domains and audio originals with character-drove stories, accompanies parental controls that enable parents to assess progress, limit screen time and track content that is consumed. Voot is before long expected to release a subscription offering of its fundamental advertisement drove platform too.
Sudhanshu Vats, Viacom18 Group CEO & MD stated, “Viacom18 has grown over the years by focusing on white spaces that are challenging and yet have tremendous potential. As a network, we have been the undisputed leader in kids’ entertainment content since the past five years. Voot Kids is a synergy of these two growth stories from the house of Viacom18.”