All Tata Sky customers get Rs. 100 discount on HD set-top box price under Special Offer. Strikingly, Tata Sky toward the end of last month expanded the costs of its HD and SD set-top box models by up to Rs. 300. That change brought the Tata Sky HD set-top box to Rs. 1,499, while the SD set-top box value climbed to Rs. 1,399. Notwithstanding Tata Sky, Airtel Digital TV is presently offering a rebate on its HD set-top box so as to move users to HD channels.
According to a posting on the official site, the Tata Sky HD set-top box is accessible under the Special Offer with a sticker price of Rs. 1,399. This is prominently indistinguishable from the sticker price of the SD set-top box gave by the DTH operator.
The most recent move, which was first spotted by a user on the DreamDTH forums, would help Tata Sky grow the quantity of HD connections. Different players in the market including Airtel Digital TV and Dish TV likewise give comparable ideas to pull in users towards the HD experience.
For a correlation, Airtel Digital TV is offering its HD set-top box at as low as Rs. 1,300. Dish TV, then again, is offering its HD set-top box alongside lifetime warranty, one month membership, and coupons from select brands worth Rs. 2,000 at Rs. 1,690.
Toward the end of last month, Tata Sky raised costs of its SD and HD set-top boxes. The operator that was formerly offering its SD set-top box at Rs. 1,099 and HD set-top box at Rs. 1,299 climbed their costs to Rs. 1,399 and Rs. 1,499, individually.